Articles written by: Rahul Kumar

Sep 22, 2020

Story-Telling leads to Story-Selling: From Content to Insights to Revenue (Infographic)

Content Marketing is heir to the ‘Iron Throne of Marketing’; Social Selling is the latest episode in the epic series ‘An Evolution of B2B Sales’. Traditionally, [...]

Sep 20, 2020

10 habits of highly effective social sellers (Infographic)

In the words of author and speaker John Maxwell … “You will never change your life until you change something you do daily. The secret of your success is found in your [...]

Sep 02, 2020

What makes you healthy can also make you a good Social Seller (Infographic)

In 2009 I became a father for the first time. Two years on when my son, Zen, turned 2, I realised that my poor health was impeding my ability to run around and play with [...]

Aug 30, 2020

It is not about 'Traditional' OR 'Social' selling ... It is about 'Traditional' AND 'Social' selling

I recently read through some Social Media statistics relevant to Australia. Did you know that nearly 8 million Australians are on LinkedIn, that 5.5 million Australians [...]

Nov 12, 2020

From Rivals to Friends … The rise of a new behemoth – The Red Microsoft Hat.

Yes, our solar system is still heliocentric. Any number multiplied by zero still equals zero. NETFLIX still rocks. Most reality TV is still excruciatingly painful to [...]

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